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VOX Gives Cheer, the results

authored by Amy Paxson

In December, we held our third annual VOX Gives Cheer, in which we invited our friends to participate by voting for one of three charities to receive a donation from VOX.  Of course, as marketers we are happy to report that our email received a 81% open rate, and a 68% click-through rate.  Although the voting was very close, a generous donation was made to Make A Wish.  Thanks to everyone who participated!