Arizona-based Foothills Bank recently hired VOX to develop their new brand and increase awareness of the bank in three geographic regions within the state. We created a corporate identity for the bank, with a new logo, color palette and graphic platform. We implemented an advertising campaign of print, radio, and outdoor, and launched a new website – all in just a few months. The new marketing has our clients delighted, and clearly differentiates them from other banks in the Arizona market.