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Why do we work so hard?

authored by Amy Paxson


I’ve been thinking about the new Cadillac ad.  Actually, I can’t stop thinking about the new Cadillac ad.  For anyone who hasn’t been glued to their TV’s during the Olympics like I have, it’s the spot in which actor Neal McDonough walks around his house talking about how we Americans work hard so we can buy stuff…like Cadillacs apparently.  He poo-poos the Europeans for taking the month of August off.  The implication of course is that we Americans are better than those lazy Europeans.  Maybe it’s just me, but I think those Europeans have the right idea.  I have to admit, I do like to moment that he steps into his closet and emerges one second later fully dressed in his snazzy suit.  I guess that’s just part of being a Type-A, work crazed, Cadillac-driving American.  Maybe I just can’t get past the fact that this guy was a crazed mass murderer on Desperate Housewives.  What does anyone else think about this spot?

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